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Leisure management

The programme is a vocational, business administration programme that is geared towards the leisure industry's three main areas: tourism, sports and art and culture.

You will learn to plan and complete tasks in marketing, economics and management within the leisure industry.

The Leisure Management programme is a vocational, business administration programme that is geared towards the leisure industry's three main areas: tourism, sports, and art and culture.

In the programme, you learn to develop and launch activity projects. You will get both practical and theoretic insights into the different aspects of the activities industry, as wells as skills within marketing, management and economics.

The curriculum includes the following subjects:

Research Methods
Sociology and Psychology of Leisure
Economics
Marketing
Organisation Theory and Management
Service and Quality Management
Negotiating Techniques and Strategies
Sponsorship

You can choose a general approach to the leisure industry's broad spectrum of enterprises, or you can specialise in one of the three major industry areas: tourism, sports or arts and culture.

Early in the course of the programme, you will be connected with one or more enterprises. In the sixth semester, you will then enter an internship for half a year.

The programme is finalised with a bachelor thesis project. The project involves a major written assignment, which you must present orally.

Name: Bachelor of Leisure Management
Type: Professional Bachelor's Programme
Duration: 3½ years
European transfer credits: 210 ECTS

Admission: Danish High School Diploma with specific requirements or similar

Application: Den Koordinerede Tilmelding. Kvote 2: 15. March 12.00 hrs. Kvote 1: 5. July 12.00 hrs.
Financing: SU

Kilde:ug.dk